Privacy Policy

We are committed to protecting the confidentiality of your information and personal data. We do not collect any personal information unless you voluntarily provide it to us through the communication channels specified on the Senaei platform, the mobile application, surveys, registration forms, and other means. This information is not exploited or used for any unlawful purposes outside the scope of processing and fulfilling your request when the service is available.

This policy applies to all data that is collected or processed through:

• The Senaei Digital Platform
• Platform applications
• Digital communication channels associated with the platform
• User experience analytics tools
• Voice of Customer (VoC) listening tools across social media channels

• The Senaei platform prioritizes the privacy of its users and visitors. The platform administration exerts every effort to provide a high-quality service to all beneficiaries. The privacy policy and confidentiality of information outlined below are part of the platform's terms and conditions.
• Visitors and service users must regularly review the privacy terms and principles in case of any updates.
• The Ministry of Industry and Mineral Resources is not responsible under any circumstances for any direct, indirect, incidental, consequential, special, or exceptional damages resulting from the use or inability to use this platform.

The Senaei platform is committed to protecting the privacy and confidentiality of personal information and does not access it without the user's consent, except in cases where disclosure is legally required.

We collect the following data:

• Questions, inquiries, or comments you leave, including your email address when you inquire or request information about a specific service, or if you provide additional information through any means of communication with the Ministry, whether electronic or non-electronic. For example, if you make an inquiry on the platform, we will use your email address to respond to your inquiries. We may also store your email address, message, and our response for quality control purposes
• Your email address and subscription preferences when you register for our email alerts.
• Your IP address and details about the version of the web browser you used.
• The Ministry uses Google Analytics to collect information about how you use the Sanai platform, which includes IP addresses. The data is anonymized before it is used for analytics purposes.The Ministry of Industry and Mineral Resources does not store your personal information through Google Analytics (e.g., your name or address). We will not identify you through analytics information, nor will we combine analytics information with other data sets in a way that identifies you. Data is collected for monitoring and quality purposes, and we constantly monitor our data protection controls to ensure their effectiveness and address any vulnerabilities.
• Google Analytics processes anonymized information about:
  • The pages you visit on the platform.
  • The time you spend on each page of the platform.
  • How you accessed the platform.
  • What you click on during your visit to the platform.

The platform may collect and process various types of data, including:

Personal Data, such as:

• Name
• National ID or Residency Number
• Contact information (email, phone number)
• Establishment or investor data

Platform Usage Data, such as:

• Service usage history
• Pages visited
• Service usage time
• User journey within the platform

User Experience Data, including data collected to enhance the digital experience, such as:

• User feedback
• Service ratings
• Technical support notes
• User interactions with the platform interface

Public Sentiment Analysis Data, which may be collected using tools such as: Lucidya, Sprinklr, and other user experience analytics tools, from:

• Social media channels
• Digital engagement platforms

The Senaei platform uses data for the following purposes:

• Enhancing the Digital Experience Analyzing user behavior to understand challenges faced while using the services
• Service Development Improving user interfaces and service processes based on beneficiary feedback
• Decision Support Analyzing data to generate insights that support the development of industrial policies and services
• Personalizing User Experience Enabling the platform to provide a tailored experience based on the needs of different beneficiary segments

Platform data may be integrated with other government systems to enhance the user experience and facilitate service delivery, such as:

• Shared government systems
• Government integration platforms
• Identity verification systems All integrations are conducted in accordance with approved security and regulatory controls.

This privacy policy applies only to the Sanai platform. If you move to another site, you must read the privacy policy of that site to determine its information security practices and privacy policy. Accordingly, that entity will:

• Control the data.

• Be responsible for processing any data shared with them.

• Be responsible for publishing and managing privacy notices.

• Any user providing personal information to the site has the right to view, modify, or correct it. Users can edit their personal information through the Sanai platform.This privacy policy applies only to the Sanai platform. If you move to another site, you must read the privacy policy of that site to determine its information security practices and privacy policy. Accordingly, that entity will:

  Geolocation Data

  In some cases, users may be asked to consent to location tracking to access certain services on the Senaei platform.

  Changes to the Privacy Policy

  The Sanai platform reserves the right to update this privacy policy at any time.

  Consent to the Privacy Policy

  Your use of the Sanai platform indicates your agreement to this privacy policy and the terms and conditions governing it. If you do not agree with this policy, you must refrain from using any of the services provided through the platform.

The Senaei platform complies with all relevant national regulations and laws related to data protection, privacy, and cybersecurity in the Kingdom of Saudi Arabia.

The platform ensures the implementation of the necessary regulatory and technical controls to maintain compliance when collecting, processing, and using data.